Tag Archive | "toy"

Thinking Putty from Puttyworld lo

Reinventing the Wheel…of Putty

My startup is called Crazy Aaron’s Puttyworld. Our website is www.puttyworld.com. The company began in 1998 with a small box of putty I kept under my desk during my job as a software engineer. I borrowed a Weight Watchers food scale to weigh out the putty and sold it in plastic bags to co-workers. We […]

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Bratz get busted

In a ruling that every entrepreneur in product development should take note of, a judge formally stripped MGA Entertainment of all rights to the Bratz doll it developed many years ago. For those of you not familiar with the tweeny-teeny dolls who make Britney, Lindsey, and Paris look like nuns with multiple doctorates, MGA was […]

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Business Book – Shoestring Venture: The Startup Bible

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