ShopLocket: Sell your products in less time than it takes to brush your teeth

ShopLocket: Sell your products in less time than it takes to brush your teeth What is the name of your business and URL?
ShopLocket (

A brief synopsis of the website / application:
ShopLocket helps single-items sellers get their products in front of the people that matter. In less time than it takes to brush your teeth in the morning, you can sell your products by sharing them on Facebook, Twitter or even embed on your own website! Create. Share. Sell. It’s really that simple.

Why did you start this company?
ShopLocket founder Katherine Hague has been working with Toronto startups since the age of 16. After graduating from university, Katherine was looking for a way to sell t-shirts for her consulting business. Despite a variety of solutions available to help sellers set up online retail stores, there wasn’t an easy solution for those just wanting to sell a single product from their website, blog, or Facebook page. ShopLocket now solves this problem by offering a platform to start selling in just minutes.

Was your company started on a shoestring budget or funded?
ShopLocket was originally built on an initial angel investment of $10,000 from Heather Payne. Currently, ShopLocket is in a Toronto area startup incubator called Extreme Startups (

Who is your competition, and what do you do better?
Existing ecommerce solutions like Shopify, Goodsie, Magento and Big Commerce, require sellers to setup a storefront and often require high upfront costs. Storefronts may make sense for established retailers or companies with more than one product, but what if you just have a single product to sell or are looking for a quick, low-risk way to get started? In the age of blogs, Facebook Pages, Websites and Twitter sellers often have established distribution channels and in many cases the added overhead of an online storefront is unnecessary.

ShopLocket is really a solution for single-item sellers that want a professional way to sell their products without the cost or the hassle. ShopLocket gives you more professionalism than selling it on an online classified sit, while at the same time letting users get their product in front of the people who will actually buy it.

Why would a small business, entrepreneur, freelancer, etc use your product?
A seller would use our product for two reasons: first, it’s easy; second, it’s risk free. Setting up an amazing embeddable store can be done in minutes and the user can then place their store wherever they think people will buy their product. It’s an effective way to get their product seen in a professional manner by the people that matter most. The second huge perk of ShopLocket is that it’s risk free. If you don’t sell anything, you don’t pay anything.

A short bio of your company:
Sell anything from anywhere, in minutes.
ShopLocket makes selling online as easy as sharing a link or placing a video on your blog, Facebook page, or website. Get started in less time than it takes to brush your teeth in the morning. There’s no storefront to setup and no risk to get started; if you don’t sell anything, you don’t pay anything.

Location, Location, Location
As they say in real estate, there are only three things that count: location, location, location. The same is true if you want to sell something online. ShopLocket lets single-item sellers to get their products in front of the people that matter.

Mobilizing a new class of online retailer
ShopLocket is changing the way people look at selling online by lowering the barrier to entry and making it possible for anyone to get started quickly and completely risk free. Say goodbye to the storefront and hello to a world of possibilities.

Do you offer free online or offline tools?
We offer amazing analytics for users who are currently selling. These analytics are online. Users who haven’t sold any items are able to see how many people have viewed their products.

Are there different pricing levels?
Currently, there is only one pricing plan. Our pricing plan can be found here:

Do you have a blog that keeps users updated?
Yes! Our blog can be found at We blog about new features, interesting trends in ecommerce and anything else that we find interesting.

Facebook, twitter, LinkedIn or ? Provide exact URL of each

An animated video of how ShopLocket works can be found at:

How long have you been in business?
ShopLocket officially started in November of 2011. We launched at Sprout Up Toronto into closed beta on February 22, 2012 and open beta on March 30, 2012.


ShopLocket: Sell your products in less time than it takes to brush your teeth

Are you looking to hire more people or contractors? If so, what positions and skills are you looking for?
While we aren’t currently hiring, we are hoping to hire additional developers by the fall of 2012.


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