“Powerful (but simple) small biz customer referral system available with TellMyCircle”

"Powerful (but simple) small biz customer referral system available with TellMyCircle"What is the name of your business and URL?

TellMyCircle can be found at http://www.TellMyCircle.com

A brief synopsis of the website / application:

We make it easy for people to refer their favorite businesses to friends/family on social networks and other digital media. We call this system”Digital Word of Mouth”. In short, a business provides a link to their referral page to their existing customers – these people already trust and (usually) love the business. With a simple click or two, the customers then tell friends/family about the business. It could be a straight testimonial (“I am a customer of this business and I love it!”) or a reference to an event/activity/etc. (“I am a customer of this business, and I think you should come to their event/open house/activity/etc.”) In all cases, the business learns immediately who referred them and, if they choose, they can thank – or even reward – their best advocates.

TellMyCircle is a great way to get new Facebook fans or “Likes” and find out who brought them to you. We’re often asked “Couldn’t I just use the Like button?” The truth is you can, but you don’t know who brought you the “Like” so you have no way to acknowledge that person. It’s much more powerful to thank or reward your customers for bringing new people to you. They like to know they have influence and that they helped you.

Why did you start this company?

We realized small businesses were struggling with social media marketing. And of course, traditional marketing has become ineffective and costly. So we created a tool and process that makes it possible for small businesses to remain competitive in the increasingly-noisy social media world. We’ve found that many small businesses are delighted to have an alternative to traditional marketing.

Was your company started on a shoestring budget or funded?

We are completely bootstrapped.

Who is your competition, and what do you do better?

Aside from traditional marketing (print/radio/TV), we compete with (or in many cases, we could supplement) SEO and Inbound Marketing, Pay-per-click advertising,

Social Media marketing (blogs, Twitter, Facebook, etc.) and even email marketing.

What we do better has an official term: Social Influence Marketing. People trust friends and family the most during the awareness and action phases of the marketing funnel. By leveraging the power of a huge, trusting network of family and friends, Digital Word of Mouth referrals have a much better click-through rate and early attention to the content they’re viewing. We help companies reach the friends/family network of their existing customers by making it easy and compelling for the existing customers to refer the business.

Why would a small business, entrepreneur, freelancer, etc use your product?

We surveyed many small businesses before starting our company. Over 90% of them either had an ineffective social media strategy or had none at all because they were petrified of social media. We provide a simple, inexpensive, self-service alternative to social media marketing — our business clients don’t even need their own Facebook or Twitter account because they’re leveraging the social networks of their customers! Plus we’re priced to be viable for companies of all sizes.

"Powerful (but simple) small biz customer referral system available with TellMyCircle"

Peter F. Alberti

Based in Massachusetts, TellMyCircle was born out of a desire to help small businesses remain competitive in a digital world where they are often precluded from succeeding. CEO Peter Alberti has started/operated/advised many small businesses and knows about the challenges facing small biz owners.

The team at TellMyCircle is always focused on a core philosophy to support the challenges and needs of the small business and their customers.

Do you offer free online or offline tools?

Our system is online and free for business users for one month – fully functional! Of course, non-business accounts (the customers of our business clients) are always free.

Are there different pricing levels?

After the one month fully-functional free trial there is a monthly subscription OR a pay-as-you-go option.

Do you have a blog that keeps users updated?

Absolutely. http://blog.TellMyCircle.com

Facebook, twitter, LinkedIn or ? Provide exact URL of each

http://twitter.com/TellMyCircle is the best way to stay in touch

Our YouTube Video:


How long have you been in business?

We started in 2010 and launched our Beta in January, 2011. Version 1.0 was released a few months ago.

How do you see your company in the next 2-5 years (more products or services?)

We will continue to expand the social/community aspect of TellMyCircle so our business clients’ customers can help each other find the best businsesses in town – easily! In addition, we will continue to create templates and samples to reduce the complication of marketing planning for small businesses who, typically, are great at their core business but don’t always know how to approach marketing it. We will also grow our Experts

program so marketing consultants get great benefit out of implementing TellMyCircle for their clients.

How many employees do you currently have working with you and/or freelance contractors?

We currently have 5 employees plus a staff of outsourced developers.

Are you looking to hire more people or contractors? If so, what positions and skills are you looking for?

Like any business, we always need capable, motivated sales people! We do expect to ramp up our technical team as well as we grow.

What other web based products would you recommend to entrepreneurs, business owners, or freelancers?

We love MailChimp! Also very keen on the new Stripe payment system.

Any Patents Pending?


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