SimplyCast is Multi-Channel Marketing Solved!

SimplyCast is Multi-Channel Marketing Solved


What is the name of your business and URL?

SimplyCast’s Multi-Channel Marketing Service –

A brief synopsis of what the company provides? is an interactive marketing service that provides businesses of all sizes, the tools needed to create, send and track online messages. This includes email, survey, fax, SMS, event, Twitter and autoresponder marketing. SimplyCast also provides free services such as a web form creator and list management tool to help users build highly engaged subscriber lists.

Why did this company get started?

SimplyCast was born with the goal of simplifying and centralizing the management of multi-channel marketing campaigns for users worldwide. Essentially making it possible for users to reach their customers on the preferred mode of communication whether it be email, text message, fax, social media or online surveys. The best part is the softare is all online, meaning there is no software to install or download and it is accessable 24 hours a day.

Why would a small business, entrepreneur, freelancer, etc use your product?

SimplyCast offers multiple online marketing tools with one user login. Think like a big box store. Everything you need is at your disposal in one place whenever you want it. There is no more jumping from service to service to get the job done and at the end of the day that means time and money saved. SimplyCast also offers a variety of pricing plans so no matter what stage of growth a company is in, they can use a package that is right for them. We provide customer support that is unmatched in the industry which makes us very appealing to smaller businesses who may not have the resources to do large marketing campaigns.

How could a user effectively use these tools?

First, email marketing is one of the most inexpensive forms of marketing there is. Anyone can send thousands of messages for one low price. What is great about SimplyCast is that under one user account, you can also send surveys, event RSVPs, text messages and fax messages without using multipe vendors. Small businesses generally don’t have the resources to do several types of online marketing without falling behind and with SimplyCast it is made to be easy and fast. As long as you have your content ready, campaigns can be sent out in minutes. There are also tools to track everything, share the same content on Twitter and also to create autoresponders to fully automate the marketing process. We also have a compliance and deliverabilty department that makes sure everything is set up to make sure your message gets to where it is supposed to go.
SimplyCast Multi-Channel Marketing Solved

A short bio of your company is a leader in multi-channel marketing Platform-as-a-service (PaaS) solution for organizations worldwide. The company’s multi-channel marketing platform is a feature-rich solution used by thousands of customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries.

With thousands of organizations using SimplyCast solutions to automate email, survey, event, SMS, fax, and autoresponder marketing needs, they now have the power to effectively reach customers on their preferred mode of communication.

The company was established to form one of the first multi-channel marketing solutions companies on the Internet. The SimplyCast suite of interactive marketing solutions allows businesses to send personalized emails, conduct surveys, manage events, track website links and have access to Blacklist Monitor, a blacklist email IP monitoring service.

Do you offer free online or offline tools?

SimplyCast offers three free tools within the platform. They are list management, form builder and Twitter marketing. The great thing about having list management and form builder as a free service is it shows we want every user to have the proper tools to create and build an organic list of subscribers. Plus the list management tool is integrated with almost every other service that SimplyCast provides. So even if a small business is not ready to buy a marketing package, they can start gathering customer information and have them stored in a ready to use list.

Are there different pricing levels?

SimplyCast offers different pricing levels to cover all sizes of business. There are free plans, credit based plans, contact based plans and pay-as-you-go plans.

For example, if you keep your contacts under 1000, you can use SimplyCast for free, forever.

The free plan is for the beginner as they grow their list and build business. Once they reach the next stage of growth, they can purchase a credit based plan and have access to all email based services, buy a contact plan that allows a user to send to the same contacts multiple times and finally a pay-as-you-go plan for those that only send mailings a few times a year.

On top of the pricing models, there are three levels of packages that offer a growing list of features. There is the Marketer package, Professional Marketer package and the Enterprise Marketer Package. This breaks down to the most basic package with minimal features to the most features offered where we provide the user everything we have.

Do you have a blog that keeps users updated?

We currently have one blog for each of our online marketing tools. The main blog that resides on the SimplyCast home page is called Multi-Channel Marketing Solved! It covers tips, best practices, company news and anything else we feel our readers need to know.

Facebook, twitter, LinkedIn or ? Provide exact URL of each

Facebook –

Twitter –!/simplycast

LinkedIn –

Digg –

YouTube – watch video URL for group of a video link from


How long has SimplyCast been in business?

The company used to be known as MailWorkz and has been in existence since 1999. In 2009, it was rebranded as to move away from just email marketing and focus on multi-channel marketing.

How do you see the company in the future?

SimplyCast is always growing and adding new online marketing tools. Our goal is to be the world’s number one interactive marketing service and we won’t stop until we get there.

Are you looking to hire more people or contractors?

SimplyCast is always looking for the best and brightest people to join the team. That is why we launched our very own Career Network to keep everyone updated on open positions and what it is like to work at SimplyCast.

What other web based products would you recommend to entrepreneurs, business owners, or freelancers?

As an online marketing company we use so many web based products to help us with the day-to-day operations. We of course use our own software for online marketing purposes but in terms of other products to recommend, I would have to say Google Analytics would be at the top. Keeping track of and learning where your customers are coming from is vital to any business with a website. It can not only show you the good but it will pinpoint where you need to make tweaks.

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